To post from Signal Lab and read insights, you connect your Instagram via Meta's Business Login.
Steps
- Go to Business, then Settings, then Integrations.
- Click Connect Instagram.
- You will be redirected to Meta. Sign in with the Facebook account that owns the Instagram profile.
- Approve the requested permissions: read profile, read insights, publish content, manage messages.
- You land back in Signal Lab. The connection shows green.
What we use it for
- Publishing posts and reels from the Broadcast chain
- Reading post-level insights for the post-scan analytics
- Pulling business discovery data on the reference artists you study, so caption tuning has fresh signal
Common reasons it fails
- Personal Instagram account. Only Business or Creator profiles can post via the Graph API. Switch in Instagram, Settings, Account, Switch to Professional.
- No Facebook Page linked. Instagram Business needs a Facebook Page connected. Set it up in Meta Business Suite first.
- One permission denied. If you skipped a checkbox during the OAuth flow, the connection works partially. Disconnect and reconnect, approve all permissions.
Other platforms
Spotify, SoundCloud, Bandcamp, RA, Beatport, YouTube, TikTok all live in the same Integrations panel. Each has its own connection flow but the result lands in your shared identity, so captions, scans, and campaigns can pull from any of them.